Here are some of the hottest markets today that are spawning a surge in entrepreneurial activity.
Specialized Pet Products and Services The pet product industry is booming. Americans are spending more money than ever before on gourmet foods and accessories for their pets. Along with a growth in organic food products, toys, clothes, bedding, etc., we are also seeing an increase in upscale pet grooming boutiques and services such as day care for dogs – a place where working adults can drop off their pets during the day for fun and games. Senior Care Services As the population ages, more adults want to stay in their homes, but will need some assistance. There is a growing market for in-home care services, performing household chores, cleaning, cooking, driving to medical appointments, organizing closets, running errands, shopping, etc. Retirement Planning The surge in number baby boomers who are retiring has created opportunities for retirement planning counselors and coaches, including financial planning advisors. Day Spas and Fitness Centers Baby boomers have a lot of discretionary income at their disposal and are looking for ways to feel good, stay young, and remain healthy. This has led to a surge in the number of specialized day spas and fitness centers (especially for women), nutritional products, anti-aging and skin care products, etc.. Some entrepreneurs have even combined fitness with senior care services by providing in-home fitness programs for older adults. Personal Concierge Busy working professionals are willing to pay for services to support their lifestyle and are turning to individuals who provide a whole array of services such as automobile maintenance, pick up and delivery, purchasing theater tickets, making dinner and travel arrangements, and a variety of household chores. Children’s Products and Services Parents, especially those with dual-careers, are looking for ways for their children to have fun as well as learn. There has been a strong growth in supplemental education programs, foreign language learning, fitness programs, music and dance lessons, and general self-improvement programs for children. Business Consulting The growth in business consulting is being driven by the increased number of individuals who have been “re-hired” by former employees to serve as consultants on a wide range of projects and activities as well as by the growth in the number of small businesses who need the help of consultants to address their problems. Travel and Tourism As baby boomers retire, travel is high on the list of activities they want to pursue, especially specialized travel such as eco-tours, kayaking, safaris, architectural digs, culinary tours, etc. The number of tour packaging businesses is growing, with most tour operators focusing on a particular niche such as food, history, or exotic tours that may require particular knowledge of a subject or area. Internet-Based Business The growth of Internet usage has created a whole new line of business opportunities, including selling on E-Bay, Virtual Assistants, education programs, consulting, medical billing and coding, etc.
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